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  • Category Consultation / Branding / Social Media / Signage / Complete Marketing / Design & Print / Feature Wall
  • Dilbar
  • Start Date 14 October 2019
  • Handover 17 January 2020
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Branding a new authentic indian restaurant

Innovative Igloo emerged as the natural choice to spearhead the comprehensive branding project for Dilbar Restaurant, nestled in the heart of Birmingham City Centre’s prime location. Our stellar reputation for creativity, cost-effectiveness, and attention to detail made us the ideal partner for this endeavour.

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Creating a distinct style to compliment the exquisite menu and drinks

Our expertise in crafting distinctive and memorable visual identities, led to designing a captivating logo, an eye-catching sign and internal visual etching and vinyls of the brand. We also created elegant menus that would not only entice diners but also fit within a budget-conscious framework. Beyond aesthetics, the team was also entrusted with the task of transforming the restaurant's ambience using the correct lighting, colour and opening up the entrance to the restaurant.

The chosen colours represent prosperity, luxury, elegance and sophistication. Emblem: The heart in indian culture is called ‘Dil’ which is why we chose this emblem to compliment the brand name.

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We used the entrance to create a stunning flower feature wall that would allow customers to take photographs as a memorable addition to elevate their dining experience. Our consultations throughout the project were invaluable, ensuring that every aspect of the restaurant's revamp remained within budget without compromising the quality and allure of the final finish.